Superbowl commercial avec chat

I didn’t watch the Superbowl, and also missed the Puppybowl (though I would have liked to have seen the Kitten Halftime), but there were apparently some cat-related commercials. One of them, involving a cat killed by a dog, with the dog offering his owner Doritos to keep the murder quiet, was vile and disgusting.  But here’s another Superbowl Doritos commercial that’s mildly amusing, albeit still a bit violent.  Someone at Doritos doesn’t like cats.

37 Comments

  1. Pray Hard
    Posted February 6, 2012 at 10:13 am | Permalink

    And, by missing Puppy Bowl, you missed the Piggy Pep Squad, Meep, the bird, “tweeting” and hamster blimp pilots. I don’t know whether Kitty Half Time was part of the gig this year.

    • microraptor
      Posted February 6, 2012 at 11:38 am | Permalink

      It was. And it was, IMO, one of the best parts- due largely to the lack of narration.

  2. daveau
    Posted February 6, 2012 at 10:16 am | Permalink

    Someone at Doritos doesn’t like cats.

    Or their target demographic doesn’t. The spousal unit and I were offended by the cat murder commercial. How does anyone find that funny? Didn’t see this one, as we were channel surfing, but I agree it’s not much nicer.

  3. Chas
    Posted February 6, 2012 at 10:17 am | Permalink

    Gross

  4. Posted February 6, 2012 at 10:22 am | Permalink

    Somehow I missed the cat murder commercial. But I did see a Doritos commercial from last year where a guy sets out a mouse trap and sits and waits for the mouse to get killed, meanwhile eating Doritos like he’s watching a show.

    After a bit of time, the mouse (a man dressed in a mouse suit) jumps through the wall and on top of the guy, apparently to steal the Doritos. But after the Doritos logo, they cut back to the scene and show the mouse beating the guy. I couldn’t believe that part. The commercial was stupid, but fine, before that, but that was way too much and I don’t know who would enjoy just watching a guy getting beaten.

    The moral of the story: Doritos has some nasty commercials.

  5. BilBy
    Posted February 6, 2012 at 10:32 am | Permalink

    They are honest in showing what you look like if you eat a lot of doritos though

    • Aaron
      Posted February 13, 2012 at 2:58 pm | Permalink

      Doritos is not why I am fat. Thanks for caring though.

  6. Ken Pidcock
    Posted February 6, 2012 at 10:47 am | Permalink

    Oh, come on. Vile and disgusting? Is <Arsenic and Old Lace vile and disgusting? No cat was shown being killed, and there was no suggestion that it would be amusing to teach your dog to kill cats. Personally, I thought it was clever.

    All who laughed, confess your sin now.

    • Woof
      Posted February 6, 2012 at 11:43 am | Permalink

      Forgive me Father, for I have giggled.

    • maureen
      Posted February 7, 2012 at 5:51 am | Permalink

      I hear the next ad features a dog being fed ground up glass! You ought to laugh at that too, huh?

    • Nick
      Posted February 7, 2012 at 2:31 pm | Permalink

      I thought the Doritos and Audi commercials were the only memorable – and funny as hell – commercials of the day. And did people really refer to the implied cat deaths as murder? Really?

  7. ROM
    Posted February 6, 2012 at 10:55 am | Permalink

    Wow! I assume you only watch “G” rated movies too? Animals eat animals is this the evolution site? I can assure you no cat was harmed in the making of that video. But cats are very good at killing plenty of wildlife.

    • daveau
      Posted February 6, 2012 at 10:59 am | Permalink

      No matter how I count it, I still come up with four strawmen.

    • S A GOULD
      Posted February 6, 2012 at 4:19 pm | Permalink

      I also BELIEVE that no cats was harmed in the making of that video. But you have no actual insider knowledge do you? I mean, you weren’t on the set during the filming were you?

      • rom
        Posted February 6, 2012 at 6:19 pm | Permalink

        it is like evolution, i don’t base it on beliefs, but on evidence, there was no cat being buried by a dog, it was only alluded too. I also kind of doubt the dog “wrote the note on the Doritos bag”. But I will base my belief on Carl Sagan’s axiom that “Extraordinary claims require extraordinary proof.”

        • daveau
          Posted February 6, 2012 at 6:26 pm | Permalink

          Srsly. No one believes that a cat was killed and buried by a dog, then bribed his owner with Doritos. The issue is one of tasteless humor that begins to cross a line into acceptance of animal torture. They can’t find something funny without hurting something or someone?

          • Diane G.
            Posted February 7, 2012 at 2:32 am | Permalink

            Srsly ^2.

            I was also not amused by the (Ford?) ad that made a joke about the end of the world…except for those with the right SUVs…

            All in all, I agree with ESPN’s Jeff MacGregor’s Superbowl ad analysis:

            …it was comforting for active seniors everywhere to re-experience the commercial dictates of 1975: eat more; drink more; men are idiots; women are objects; cars are cool. I kept waiting for someone to sell me a cigarette.

            (Except for the gratuitous senior-dissing, of course!)

            –Diane, AARP eligible…

            • Diane G.
              Posted February 7, 2012 at 2:32 am | Permalink

              (and, subscribing…)

              • daveau
                Posted February 7, 2012 at 5:52 am | Permalink

                Too late. We’re done here, unless someone wants to club a woman and drag her back to his cave.

              • Diane G.
                Posted February 8, 2012 at 2:21 am | Permalink

                lulz!

            • daveau
              Posted February 7, 2012 at 6:18 am | Permalink

              I was also not amused by the (Ford?) ad that made a joke about the end of the world…except for those with the right SUVs…

              Didn’t see it, but if you think about it as a metaphor for religion, it contains an element of ironic humor. ;-)

              • Diane G.
                Posted February 8, 2012 at 2:27 am | Permalink

                :D

                And just to show how effective it was–it was actually a Chevy (Silverado?) commercial, not Ford. And there was a funny part to it–when all the cronies are re-assembling post-apocalypse, someone asks about “Dave.” Dave didn’t make it; “he drove a Ford…”

                (Just now occurs to me…could that be a cryptic reference to Cheeh & Chong? “Dave’s not here!.”)

  8. Kudu
    Posted February 6, 2012 at 12:02 pm | Permalink

    The vast majority of the superbowl commercials are stupid and fail to be funny. They just try too hard, I think. The only time I laughed was the commercial with the “couch” made of hot chicks; the voice-over says something like, “Also available in male” and the guy looking at the “couch” shrugs as if to say, “Well Ok, why not..”.

    Ah, here it is..

  9. alopiasmag
    Posted February 6, 2012 at 12:22 pm | Permalink

    I’m sure you’ll hate this one also:

    From Ford-Europe…

    • alopiasmag
      Posted February 6, 2012 at 12:28 pm | Permalink

      For the record… I find it disturbing and vile also.

    • daveau
      Posted February 6, 2012 at 1:15 pm | Permalink

      That’s horrible. Even the pigeon one. Who sees this and says “Oooh! I want to buy a Sportka!”? Or Doritos for that matter?

    • Patrick Webb
      Posted February 6, 2012 at 1:26 pm | Permalink

      Wow, did I really just see that?

    • Marella
      Posted February 6, 2012 at 3:14 pm | Permalink

      The pigeon I could cope with, but the cat was going too far!

    • Anon
      Posted February 7, 2012 at 7:00 am | Permalink

      The cat commercial… The first one (pigeon) got broadcast, the second never made it to air. It got all the way through production, post-production, CGI, the lot. This involves a lot of folks saying “yes,” to concepts, scripts, storyboards, etc as quite a chunk of money is spent to get a spot this far. It was ready to go but a very senior manager at Ford Europe pulled it.

      Then it leaked to the Internet. Ford collectively went absolutely mental, ad agency almost lost Ford as a client, weeks of unpleasantness ensued.

      I worked for the agency at the time and had to deal with some of the fall-out. There was a certain feeling at the time that some asshat, probably client side, working on the principle that no publicity is bad publicity, pushed it out privately. It was all rather fishy, so to speak, as Ford got deniability out of it.

      Yep, it’s in fairly bad taste, but there you go…

  10. Nom de Plume
    Posted February 6, 2012 at 3:18 pm | Permalink

    Have any of the assembled humanitarians ever eaten an animal? Just curious.

    • daveau
      Posted February 6, 2012 at 3:35 pm | Permalink

      Here’s our 5th strawman. Now we can start a basketball team.

      • rom
        Posted February 6, 2012 at 6:09 pm | Permalink

        that would still be less than the number of “hello kitties you own”… meow
        !

        • daveau
          Posted February 6, 2012 at 6:27 pm | Permalink

          I only have real kitties, but I do say hello to them. ;-)

          • rom
            Posted February 6, 2012 at 6:33 pm | Permalink

            And i have one stray that I felt bad for…

            • daveau
              Posted February 6, 2012 at 8:16 pm | Permalink

              Then we have much, much in common. So why the hostility toward those who are not in favor of the implication of cat killing? And why the total fail in logic? We know it’s a joke, but it’s a cruel and inappropriate joke. Why defend it?

              • Quiet_Desperation
                Posted February 7, 2012 at 1:42 pm | Permalink

                My take: It wouldn’t have been so bad if we didn’t get the wife at the end wondering where her kitty went.

                The *husband* was an utter jackass. Dude, there’s 5000 bags of Doritos down at the WalMart.

                There’s a secondary point about the dog was anthropomorphized. IOW, made to seem intelligent, so it wasn’t just an animal killing an animal.

  11. Posted February 6, 2012 at 7:21 pm | Permalink

    After that commercial, I turned to my wife in disbelief. We thought it was in very poor taste and we will never buy that product again.


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